Building Revenue Through Innovation
We build revenue through innovation in product, partnership and marketing for airlines and travel companies. We add knowledge and expertise to management teams through on-site workshops and consulting.
Our Services Include:
Building ancillary revenue
Creating a la carte strategies for airlines
Enhancing existing frequent flier programs
Creating loyalty marketing programs
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Serving airlines and the travel industry since 1996
IdeaWorksCompany is an organization that researches the expectations of the customer, learns from the wisdom of the client and applies creative ideas to the product.
Our international client list includes passenger railways, hotels, and travel industry service companies.
Recent Reports
Airline Ancillary Revenue Skyrockets to $148.4 Billion Worldwide for 2024 – Press Release
October 29, 2024 | News & Research, Press Releases
The CarTrawler worldwide estimate leaps nearly 26% above 2023 and nearly $39 billion above the pre-pandemic year of 2019. CarTrawler, the leading B2B provider of…
2024 Big Book of Airline Data by IdeaWorksCompany – Report
October 22, 2024 | News & Research, Reports
IdeaWorksCompany releases 105-page report filled with passenger traffic, revenue, employment, and frequent flyer membership data for 239 carriers. The 1024 Big Book of Airline Data…
2024 CarTrawler Yearbook of Ancillary Revenue – Report
September 24, 2024 | News & Research, Reports
The 2024 edition of the CarTrawler Yearbook of Ancillary Revenue by IdeaWorksCompany describes ancillary revenue activities and results for 68 airlines in 2023, revealing divergences in…