News and Research

March 23, 2015

March 23, 2015

IATA opinion published in International Business Daily – China
Aviation Industry will Benefit from NDC – Commentary by Yanik Hoyles
Last year air travelers spent an estimated $28.5 billion on options such as onboard food and beverages, checked baggage, premium seat assignments, and early boarding, according to research by IdeaWorks Company and CarTrawler. Yet while an estimated 50% of airline tickets are sold via brick and mortar travel agencies and online travel sites, the vast majority of ancillary products and services are sold by airlines on their own websites, where customers are able to view detailed product information that may not always be easily accessible on systems used by agents.

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