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Both the airline and the traveler win from add-on fees, a new report suggests

November 18, 2022


The newest airline ancillary revenue report is out and, boy, oh, boy, are the airlines making bank off of those little ancillary fees.  Adding together fees for baggage, seat selection, and boarding priority along with commissions gained from hotel bookings and the sale of frequent flier miles to partners, those cha-chings are on track to hit $102.8 billion worldwide in 2022, compared to $65.8 billion in 2021.  The report – prepared by CarTrawler, the leading provider of online car rental distribution systems, and IdeaWorksCompany, the foremost consultant on ancillary revenue, says there’s actually a double benefit of ancillary revenue: one that creates a stable income source for airlines while also contributing to lower fares for consumers.  “Airlines generate indirect and direct sales, such as buy-on-board meals and more leg room, from ancillary revenue activity. When customers use a co-branded credit card or book car hire at an airline website, this generates indirect revenue. Partners share a portion of the sales generated from these activities with an airline,” Jay Sorensen, president, IdeaWorksCompany, told ConsumerAffairs.

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