News and Research

July 30, 2013

July 30, 2013
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Forbes
To Get The Most From Your Frequent Flier Miles, Book Business Or First Class
I don’t know about you, but every time I redeem frequent flier miles for a plane ticket, I wonder whether I’m getting my money’s worth. Or my non-money’s worth, as it were.  Turns out that the biggest bang for sky-bucks comes from booking a first class ticket to a far-flung destination. That’s the finding of a new study by Shorewood, WI-based IdeaWorks. It compared mileage needed to book a variety of flights and fare classes versus paid tickets. “The answer was clear,” the study says. “Booking first class travel to Hawaii, Europe or Asia provides best value for redeeming frequent flier miles.”

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