Ben Baldanza and Jerry Scott Join IdeaWorksCompany – Press Release

Two highly respected business pioneers have joined IdeaWorks, the travel world’s leading ancillary revenue and loyalty marketing consultancy.  Ben Baldanza, former CEO of Spirit Airlines, helped inaugurate ultra-low-cost airline service in the United States. And human resources veteran Jerry Scott has been guiding businesses and public organizations on the path toward diversity and inclusion for more …

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