a la carte services

Branded Fares Dominate Ancillary Revenue for New Airlines All Over the World – Press Release

New entrant airlines provide a unique marketing lesson because they begin with an empty canvas. In theory, start-up teams scan the competitive environment and select features they believe will produce success. Today, new airlines overwhelmingly rely upon branded fares as their primary ancillary revenue method. This is a significant change from ten years ago when […]

Branded Fares Dominate Ancillary Revenue for New Airlines All Over the World – Press Release Read More »

Seven Young Airlines Try Their Ancillary Revenue Wings – Report

CarTrawler-sponsored analysis reviews the ancillary revenue strategies of seven new entrant airlines: Akasa Air, Air Japan, BeOnd, Bonza, Greater Bay Airlines, Jetlines, and Norse Atlantic.  New entrant airlines provide a unique marketing lesson because they begin with an empty canvas. In theory, start-up teams scan the competitive environment and select features they believe will produce

Seven Young Airlines Try Their Ancillary Revenue Wings – Report Read More »

US Major Airlines Receive More Than $25 Billion in Ancillary Revenue from Co-Branded Cards – Press Release

CarTrawler sponsored research reveals US major airlines netted 32% of global ancillary revenue and nearly 68% of frequent flyer and commission-based revenue.  Following further analysis on the 2023 CarTrawler Worldwide Estimate of Ancillary Revenue, IdeaWorksCompany found that US major airlines, defined as Alaska, American, Delta, Hawaiian, Southwest, and United, achieved ancillary revenue results far above

US Major Airlines Receive More Than $25 Billion in Ancillary Revenue from Co-Branded Cards – Press Release Read More »

2023 CarTrawler Yearbook of Ancillary Revenue – Report

The 2023 edition of the CarTrawler Yearbook of Ancillary Revenue by IdeaWorksCompany, released today, describes the 2022 ancillary revenue activities and results for 65 airlines and provides an assessment for the industry as a whole.  This annual publication provides the best single source of information and intelligence on ancillary revenue, a la carte services, and commission-based

2023 CarTrawler Yearbook of Ancillary Revenue – Report Read More »

Ancillary Revenue Increases 51% for 61 Airlines in 2022 – Press Release

The 2023 edition of the CarTrawler Yearbook of Ancillary Revenue by IdeaWorksCompany, released today, describes the 2022 ancillary revenue activities and results for 65 airlines and provides an assessment for the industry as a whole. Here’s a guide to key features of the 2023 edition: • 65 pages of individual airline listings arranged by global

Ancillary Revenue Increases 51% for 61 Airlines in 2022 – Press Release Read More »

Assigned Seating Fees Are Big Business with Estimated Revenue of $4.2 Billion for 8 US Airlines – Press Release

The inclusion of seat fees in President Biden’s recent State of the Union address strongly suggests it is time to review the state of assigned seating fees. The $4.2 billion estimate covers the assigned seat fee revenue generated by eight key US airlines (Alaska, Allegiant, American, Delta, Frontier, JetBlue, Spirit, and United) for their US

Assigned Seating Fees Are Big Business with Estimated Revenue of $4.2 Billion for 8 US Airlines – Press Release Read More »

Airlines Assign Big Revenue Priority to Seat Selection – Report

IdeaWorksCompany report determines the scale of activity, how fees are implemented, and how this key ancillary revenue source can be improved for airlines and consumers.  The inclusion of seat fees in President Biden’s recent State of the Union address strongly suggests it is time to review the state of assigned seating fees.  The $4.2 billion

Airlines Assign Big Revenue Priority to Seat Selection – Report Read More »

Global Baggage Fee Revenue Leaps to $29 Billion – Press Release

CarTrawler 2022 Global Estimate of Baggage Fee Revenue reveals 39% increase from 2021 figure of $20.9 billion.   IdeaWorksCompany, the foremost consultancy on airline ancillary revenues, and CarTrawler, leading global B2B provider of car rental and mobility solutions to the travel industry, recently estimated ancillary revenue at $102.8 billion worldwide for 2022.  This CarTrawler Global Estimate

Global Baggage Fee Revenue Leaps to $29 Billion – Press Release Read More »

Airlines Innovate with Lounges, Branding, Ancillary Revenue, and Partnerships as Passengers Return – Press Release

IdeaWorksCompany identifies eight ideas by airlines all over the globe:  AirAsia, Cathay, Delta, easyJet, Eurowings, Emirates, Jetstar, United.  The desire to do something new, better, or unique, will almost always create disruption for competitors. Better yet, innovation can also be designed to please passengers and boost revenue. This is something the eight airlines featured in the

Airlines Innovate with Lounges, Branding, Ancillary Revenue, and Partnerships as Passengers Return – Press Release Read More »

Airline Revenue Innovations: A Global Sample of the Coolest Products and Services – Report

IdeaWorksCompany identifies eight ideas by airlines all over the globe: AirAsia, Cathay, Delta, easyJet, Eurowings, Emirates, Jetstar, United.  The desire to do something new, better, or unique, will almost always create disruption for competitors. Better yet, innovation can also be designed to please passengers and boost revenue. This is something the eight airlines featured in

Airline Revenue Innovations: A Global Sample of the Coolest Products and Services – Report Read More »

Scroll to Top