branded fares

Basic Economy Remakes the Airline Business: Consumers Pay More to Avoid Air Travel Misery – Press Release

The 2025 Yearbook of Ancillary Revenue reveals a cashflow shift: ancillary revenue increased while fares dropped.  The 2025 edition of the Yearbook of Ancillary Revenue by IdeaWorksCompany, released today, describes ancillary revenue activities and results for 61 airlines in 2024, continuing the publication’s role as the industry’s singular voice for 18 years. The results in […]

Basic Economy Remakes the Airline Business: Consumers Pay More to Avoid Air Travel Misery – Press Release Read More »

Eight Ideas We Admire to Boost Airline Revenue – Report

This report spotlights successful ancillary strategies from leading global carriers.  Airlines chasing the next revenue breakthrough need look no further. IdeaWorksCompany, the world’s leading authority on airline ancillary revenue, has released an 18-page report: Eight Ideas We Admire to Boost Airline Revenue. The study reveals how these creative practices from airlines around the world are

Eight Ideas We Admire to Boost Airline Revenue – Report Read More »

Eight Airline Revenue Strategies That Actually Work – Press Release

Airlines chasing the next revenue breakthrough need look no further. IdeaWorksCompany, the world’s leading authority on airline ancillary revenue, has released an 18-page report: Eight Ideas We Admire to Boost Airline Revenue. The study reveals how these creative practices from airlines around the world are reshaping the way carriers increase profits while improving the passenger

Eight Airline Revenue Strategies That Actually Work – Press Release Read More »

Not Everyone is Cheap, Honor Your Customers, and 8 Other Ideas for Travel Executives

In one sense, the travel industry is built to serve its investors by delivering profits.  A more balanced approach would have airlines, hotels, car rental firms and more seeking to well serve investors, employees, and customers.  The industry has been inconsistent – but it need not be. “This report is offered to those working in

Not Everyone is Cheap, Honor Your Customers, and 8 Other Ideas for Travel Executives Read More »

Fly High, Land Right: Ten Life Lessons for Success in Business

In one sense, the travel industry is built to serve its investors by delivering profits.  A more balanced approach would have airlines, hotels, car rental firms and more seeking to well serve investors, employees, and customers.  The industry has been inconsistent – but it need not be. “This report is offered to those working in

Fly High, Land Right: Ten Life Lessons for Success in Business Read More »

Paid Seating Becomes Most Prevalent Offer in the Booking Paths of 25 Airlines – Press Release

The 2025 Almanac of Airline Retail navigates booking complexity and is the first Pro Series Report by IdeaWorksCompany. The standard boarding instruction airline passengers hear is now the #1 item they find in online ticket booking paths, according to the new Almanac of Airline Retail.  Paid seating tops the list of a la carte items for

Paid Seating Becomes Most Prevalent Offer in the Booking Paths of 25 Airlines – Press Release Read More »

Low-Cost Carriers Reach Ancillary Revenue Records While Traditional Airlines Stumble – Press Release

Top-performing LCCs gain 13.1% on a per passenger basis, but traditional airlines drop 4.3% in the 2024 CarTrawler Yearbook of Ancillary Revenue. The 2024 edition of the CarTrawler Yearbook of Ancillary Revenue by IdeaWorksCompany, released today, describes ancillary revenue activities and results for 68 airlines in 2023, revealing divergences in trends and providing an assessment

Low-Cost Carriers Reach Ancillary Revenue Records While Traditional Airlines Stumble – Press Release Read More »

2024 CarTrawler Yearbook of Ancillary Revenue – Report

The 2024 edition of the CarTrawler Yearbook of Ancillary Revenue by IdeaWorksCompany describes ancillary revenue activities and results for 68 airlines in 2023, revealing divergences in trends and providing an assessment of the industry as a whole. Here’s a guide to key features of the 2024 edition: • 68 pages of individual airline listings arranged by

2024 CarTrawler Yearbook of Ancillary Revenue – Report Read More »

Fliers Can’t Get Enough of the ‘Upper-Middle Class’ Section of the Plane

Wall Street Journal The new hot section on the plane isn’t at the very front.  With offerings labeled Premium Plus, Premium Select or Premium Economy, airlines are expanding these sections, which typically come with roomy seats, early boarding, free alcohol and better meals.  Airlines say they appeal to travelers with more disposable income, especially on

Fliers Can’t Get Enough of the ‘Upper-Middle Class’ Section of the Plane Read More »

Scroll to Top
IdeaWorksCompany
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.