frequent flyer

Airlines Want a Piece of Every Purchase You Make

New York Times The airlines share little publicly about their loyalty programs, but American and Delta each received about $7 billion from frequent-flier programs last year and United about $6 billion, according to an analysis of financial filings by Jay Sorensen, who runs IdeaWorksCompany, a consulting firm that works for airlines and other aviation businesses. […]

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Eight Ideas We Admire to Boost Airline Revenue – Report

This report spotlights successful ancillary strategies from leading global carriers.  Airlines chasing the next revenue breakthrough need look no further. IdeaWorksCompany, the world’s leading authority on airline ancillary revenue, has released an 18-page report: Eight Ideas We Admire to Boost Airline Revenue. The study reveals how these creative practices from airlines around the world are

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Eight Airline Revenue Strategies That Actually Work – Press Release

Airlines chasing the next revenue breakthrough need look no further. IdeaWorksCompany, the world’s leading authority on airline ancillary revenue, has released an 18-page report: Eight Ideas We Admire to Boost Airline Revenue. The study reveals how these creative practices from airlines around the world are reshaping the way carriers increase profits while improving the passenger

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Not Everyone is Cheap, Honor Your Customers, and 8 Other Ideas for Travel Executives

In one sense, the travel industry is built to serve its investors by delivering profits.  A more balanced approach would have airlines, hotels, car rental firms and more seeking to well serve investors, employees, and customers.  The industry has been inconsistent – but it need not be. “This report is offered to those working in

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Fly High, Land Right: Ten Life Lessons for Success in Business

In one sense, the travel industry is built to serve its investors by delivering profits.  A more balanced approach would have airlines, hotels, car rental firms and more seeking to well serve investors, employees, and customers.  The industry has been inconsistent – but it need not be. “This report is offered to those working in

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The Move Toward One Rewards Plan for All Your Travel

Wall Street Journal With so many points floating around, airlines have decreased their value. The average cost in points or miles for an economy flight has jumped 36% since 2019, according to an analysis of rewards pricing across six U.S. airlines from aviation consultant IdeaWorks. Only one of those – American Airlines – reduced the

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Frequent Flyer Study: Award Ticket Prices Are Soaring—Except At American Airlines

View from the Wing Jay Sorensen’s IdeaWorks is out with their annual study of airline frequent flyer award pricing, and he has interesting findings after making 1,200 flight searches in February 2025 for travel during between June and October. Looking at the cost of domestic roundtrip bookings with a Saturday night stay for one passenger, the

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Travel Boom Drives Sharp Increase in US Airline Reward Prices – Press Release

American and Southwest offer lowest prices in the US Domestic Reward Report, which is the latest Pro Series Report by IdeaWorksCompany.  Inflation has worked its way through every nook and crevice of the US economy. The Consumer Price Index posted a 24% increase since the pre-pandemic period of 2019. The average reward seat increase posted

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Low Cost Carriers Surrender to FFP Popularity – Press Release

Low Cost Meets Loyalty was issued today as a 15-page report to analyze the FFPs of these ten airlines: Air Arabia, AirAsia, Azul, Frontier, GOL, IndiGo, JetBlue, Pegasus, Viva Aerobus, and Vueling. Decades ago airline executives predicted “low cost” and “loyalty” were an impossible combination. But today, loyalty is now firmly embraced by LCCs.

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