Innovation can create the consistency sought by consumers and the revenue needed by airlines. CarTrawler and IdeaWorksCompany continue the “Transformation 2021” series of reports with a second installment to guide the airline and travel industries to the light at the end of the pandemic tunnel. Transformation 2021: Consistency and Innovation Will Save the Airline Industry […]
The airline industry has been tasked by the pandemic to restore confidence and consistency to the travel experience. This report describes the many methods deployed by airlines to boost traffic and revenue during the recovery. The pandemic, and the long tail of its hoped-for demise, has thrust more work into the arms of airlines. Not
Consistency and Innovation Will Save the Airline Industry – Report Read More »
Travelweek Canada When consumers get to the point that they can treat COVID-19 as a background threat, that’s when recovery in the airline industry will take off in earnest. That’s how Jay Sorensen, a veteran of the airline industry and President of consulting firm IdeaWorksCompany, sees the end game for the pandemic’s negative impact on
When will Covid-19 recede to a background threat? Read More »
Forbes The slow pace of development of a single global system for tracking and certifying the Covid-19 vaccination status of the world’s 7.8 billion people is delaying the beginning of a meaningful recovery of air travel demand. Yet, even people who are tired of being cooped up by the pandemic, and who are eager to travel
Covid-19 testing and health passports will help boost traveler confidence, but a well-vaccinated world is the most certain way to restore air travel. The IdeaWorksCompany 17-page analysis evaluates how airlines are affected by vaccines, Covid-19 testing, and health passports and how consumer perception of everyday threats likely plays a large role in the return of travel.