Press Releases

The latest from IdeaWorksCompany.

Listed below are the most recent posts to the website.  Click on any item title or button to access our latest reports, press releases, and news items.  Or use the menu to the right to browse news, reports, articles featuring IdeaWorksCompany research, and press releases.

July 25, 2007

July 25, 2007

IdeaWorks Reports: Rating Budget Hotel Credit Cards, and Comparing AirTran and Midwest on Reward Payback
IdeaWorks rates the Choices Privileges Visa card as offering the largest payback, and AirTran A+ Rewards as the fastest way to a free reward ticket.

April 4, 2007

April 4, 2007

New York – Los Angeles is the Top Market for Frequent Flier Reward Travel in the United States
IdeaWorks releases report listing the top 15 market choices for standard frequent flier rewards on the mainland routes of U.S. airlines.

February 28, 2007

February 28, 2007

Stormy Weather: Frequent Flier Executives Are Concerned About Reward Availability and Other Consumer Issues
In a recent survey of frequent flier program management, 66% recognize seat availability is “too limited” at the lowest reward level.

December 13, 2006

December 13, 2006

Allegiant Air Declares its Ancillary Revenue Manifesto
Allegiant Air’s recent stock prospectus reveals it is changing the business model for US low cost carriers.

October 10, 2006

October 10, 2006

Europe’s Top 4 Low Cost Carriers Generated 470 Million Euros (US$593 Million) From Non-Ticket Sources in 2005
But U.S. frequent flier programs produced revenues estimated at 2.5 billion Euros
(more than US$3 billion) and better per passenger results.

July 20, 2006

July 20, 2006

Eight Low Cost Airlines Launch New Frequent Flier Programs All Over the Globe
Free travel benefits are now offered by eight new entrant airlines: Eos Airlines, Germanwings, go!, Kingfisher Airlines, MAXjet Airways, Spirit Airlines, Virgin Blue Airlines, and Virgin Express.

May 22, 2006

May 22, 2006

Frequent Fliers Reach New Heights with More Than 15 Million Reward Trips During 2005
Storm clouds may have cleared a little with reward redemptions becoming more prevalent, but liability for unused miles also increases a record $3.8 billion.

May 11, 2006

May 11, 2006

The Value of a Frequent Flier Mile Jumps in 2005 But Reward Availability Remains a Consumer Complaint
By some measures, the value of a frequent flier mile seems to be increasing, and yet other measures suggest a troubled mileage marketplace. United Airlines introduces a new loyalty currency that bypasses the need to rely upon traditional reward availability.

May 8, 2006

May 8, 2006

IdeaWorks Participates in Global Conference for Low Cost Airlines and Adds to Client Base
IdeaWorks president Jay Sorensen will participate as a speaker at the World Low Cost Airlines Congress Americas 2006 to be held June 26-28 in Miami, Florida.

January 19, 2006

January 19, 2006

IdeaWorks Issues Report on Innovative Reward Alternatives for the World’s Largest Airlines
Airline frequent flier programs begin to open their wallets and spend cash on new alternative reward choices that go beyond air travel.

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