BBC World Service There was a time when checked bags, seat selection and your meals all came as standard on commercial flights. But that all changed with the rise of the budget airlines, says Jay Sorensen of US aviation consultancy IdeaWorks. It was in 2006 when UK low-cost carrier FlyBe became what is believed to […]
How airline fees have turned baggage into billions (article) Read More »
IdeaWorksCompany is the first to offer on-site consulting and specialized reports to generate millions in new ancillary revenue. The chaos occurring at departure gates around the world is now too obvious to ignore. Some passengers follow the rules for the fares they have purchased; they pay fees to check large bags and only bring smaller
Baggage Compliance is the #1 Problem Facing Airlines Read More »
Low Cost Meets Loyalty was issued today as a 15-page report to analyze the FFPs of these ten airlines: Air Arabia, AirAsia, Azul, Frontier, GOL, IndiGo, JetBlue, Pegasus, Viva Aerobus, and Vueling. Decades ago airline executives predicted “low cost” and “loyalty” were an impossible combination. But today, loyalty is now firmly embraced by LCCs.
Low Cost Carriers Surrender to FFP Popularity – Press Release Read More »
CarTrawler sponsored report reveals how ten top LCCs have embraced full-feature loyalty programs with partner networks, elite tiers, and co-branded credit cards. Low Cost Meets Loyalty was issued today as a 15-page report to analyze the FFPs of these ten airlines: Air Arabia, AirAsia, Azul, Frontier, GOL, IndiGo, JetBlue, Pegasus, Viva Aerobus, and Vueling. Decades ago
Low Cost Meets Loyalty – Report Read More »
Top-performing LCCs gain 13.1% on a per passenger basis, but traditional airlines drop 4.3% in the 2024 CarTrawler Yearbook of Ancillary Revenue. The 2024 edition of the CarTrawler Yearbook of Ancillary Revenue by IdeaWorksCompany, released today, describes ancillary revenue activities and results for 68 airlines in 2023, revealing divergences in trends and providing an assessment
The 2024 edition of the CarTrawler Yearbook of Ancillary Revenue by IdeaWorksCompany describes ancillary revenue activities and results for 68 airlines in 2023, revealing divergences in trends and providing an assessment of the industry as a whole. Here’s a guide to key features of the 2024 edition: • 68 pages of individual airline listings arranged by
2024 CarTrawler Yearbook of Ancillary Revenue – Report Read More »
New entrant airlines provide a unique marketing lesson because they begin with an empty canvas. In theory, start-up teams scan the competitive environment and select features they believe will produce success. Today, new airlines overwhelmingly rely upon branded fares as their primary ancillary revenue method. This is a significant change from ten years ago when
CarTrawler-sponsored analysis reviews the ancillary revenue strategies of seven new entrant airlines: Akasa Air, Air Japan, BeOnd, Bonza, Greater Bay Airlines, Jetlines, and Norse Atlantic. New entrant airlines provide a unique marketing lesson because they begin with an empty canvas. In theory, start-up teams scan the competitive environment and select features they believe will produce
Seven Young Airlines Try Their Ancillary Revenue Wings – Report Read More »
CarTrawler sponsored research reveals US major airlines netted 32% of global ancillary revenue and nearly 68% of frequent flyer and commission-based revenue. Following further analysis on the 2023 CarTrawler Worldwide Estimate of Ancillary Revenue, IdeaWorksCompany found that US major airlines, defined as Alaska, American, Delta, Hawaiian, Southwest, and United, achieved ancillary revenue results far above
Wall Street Journal The new hot section on the plane isn’t at the very front. With offerings labeled Premium Plus, Premium Select or Premium Economy, airlines are expanding these sections, which typically come with roomy seats, early boarding, free alcohol and better meals. Airlines say they appeal to travelers with more disposable income, especially on
Fliers Can’t Get Enough of the ‘Upper-Middle Class’ Section of the Plane Read More »
