airline industry

Airline Comments On Business Travel Encouraging, But Ignore Some Realities

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Forbes People travel for business for a number of reasons. Often, when people think of business travel, they equate this to sales calls or relationship building. This is a common and important reason, and represents the single largest category of pre-pandemic travel according to an IdeaWorksCompany report. Yet, this category still accounts for only 35% […]

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80% of Leading Network Airlines Rely on a la Carte Fees from Standard Seat Assignments – Press Release

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For many airlines, revenue from seat assignment sales has moved up the income statement from a minor presence to a strong #2 spot. For some, this can be a billion-dollar result, and for every other airline it’s a multi-million-dollar business. Seat Assignment Fees Firmly on Airline Radars is sponsored by global travel tech provider CarTrawler

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Seat Assignment Fees Firmly on Airline Radars – Report

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Big global airline brands such as Air Canada, Air France, American, Cathay Pacific, Emirates, and Singapore generate ancillary revenue from advance seat assignment across their entire networks.  Seat Assignment Fees Firmly on Airline Radars is sponsored by global travel tech provider CarTrawler and was released today. The IdeaWorksCompany 16-page analysis describes the methods deployed by

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American, Delta, easyJet, Emirates, and IATA Provide Examples of How to Save the Airline Industry – Press Release

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Innovation can create the consistency sought by consumers and the revenue needed by airlines.  CarTrawler and IdeaWorksCompany continue the “Transformation 2021” series of reports with a second installment to guide the airline and travel industries to the light at the end of the pandemic tunnel.  Transformation 2021: Consistency and Innovation Will Save the Airline Industry

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Consistency and Innovation Will Save the Airline Industry – Report

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The airline industry has been tasked by the pandemic to restore confidence and consistency to the travel experience.  This report describes the many methods deployed by airlines to boost traffic and revenue during the recovery.  The pandemic, and the long tail of its hoped-for demise, has thrust more work into the arms of airlines.  Not

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Survey of 25 Leading Airlines Identifies Global Use of Four Strategies to Support COVID-19 Recovery – Press Release

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CarTrawler-sponsored research finds that guidance for travel restrictions and Covid-19 testing is now provided by most airlines.  Airlines are recognizing the need to expand Covid-19 care beyond physical safety measures to new areas such as providing more online information and service features. Face masks and disinfected aircraft have become standard consumer expectations. The recovery phase

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One year in, these grounded frequent fliers want back up in the air

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Washington Post “We are now going on a year where many corporations have cut business travel almost completely,” said Jay Sorensen, president of IdeaWorks, an aviation industry consulting firm. “That’s never happened before. Any time you reduce travel for that length of time, it has staying power.”  International business travel is most at risk, Sorensen said,

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Zoom vs. handshake battle to impact business air travel’s fate

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Deutsche Welle A recent study by Idea Works found that only 25% of all business air trips are undertaken to support sales and secure clients. Intra-company meetings account for 20% and those commuting to work by air for another 5%.  “This category [intra-company meetings] will be a strong candidate for cost savings and in-person activity will

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When will Covid-19 recede to a background threat?

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Travelweek Canada When consumers get to the point that they can treat COVID-19 as a background threat, that’s when recovery in the airline industry will take off in earnest.  That’s how Jay Sorensen, a veteran of the airline industry and President of consulting firm IdeaWorksCompany, sees the end game for the pandemic’s negative impact on

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