Airline Products

Premium Travel: The Upper Middle Class Seat Priced for the Upper Middle Class – Press Release

Long Haul Premium: Upper Middle Class ─ for the Upper Middle Class was issued today as a 14-page report. It includes the results of a review of 20 leading global network carriers regarding their long haul premium economy cabins. The report describes the trends which support the potential for premium economy to someday deliver more

Premium Travel: The Upper Middle Class Seat Priced for the Upper Middle Class – Press Release Read More »

Long Haul Premium: Upper Middle Class ─ for the Upper Middle Class – Report

Long Haul Premium: Upper Middle Class ─ for the Upper Middle Class was issued today as a 14-page report.  It includes the results of a review of 20 leading global network carriers regarding their long haul premium economy cabins.  The report describes the trends which support the potential for premium economy to someday deliver more

Long Haul Premium: Upper Middle Class ─ for the Upper Middle Class – Report Read More »

Airlines will make a record $118 billion in extra fees this year—their websites are designed to get you to pay

Fast Company Airlines are piling on fees for checked bags, assigned seats, and other extras. Here’s how their websites pressure fliers into paying for them. It’s not your imagination: Airlines are piling on more fees and extra charges, driving up the cost of air travel. Across the industry, revenue from what’s known as ancillary sales—fees

Airlines will make a record $118 billion in extra fees this year—their websites are designed to get you to pay Read More »

Special Offers ─ Ancillary Revenue

Low Cost and Regional Airlines Magazine ─ LARA “Three areas of innovation have caught my attention ─ lounges, super apps and booking flexibility,” says Jay Sorensen, President of IdeaWorksCompany and an expert on airline ancillary revenues.  These innovations are highlighted in IdeaWorks’ and CarTrawler’s Airline Revenue Innovations:  A Global Sample of the Coolest Products and

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Fliers Can’t Get Enough of the ‘Upper-Middle Class’ Section of the Plane

Wall Street Journal The new hot section on the plane isn’t at the very front.  With offerings labeled Premium Plus, Premium Select or Premium Economy, airlines are expanding these sections, which typically come with roomy seats, early boarding, free alcohol and better meals.  Airlines say they appeal to travelers with more disposable income, especially on

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Shaping Airline Retail: The Unstoppable Rise of Ancillaries

OAG Aviation Ancillary revenues are not just a supplemental income source for airlines but have evolved into a critical driver of financial robustness.  Comprehensive research conducted by IdeaWorks and CarTrawler illustrates this shift.  Over the span of less than a decade, global ancillary revenues dramatically rose from $42.6 billion USD in 2013 to over $102 billion USD

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Assigned Seating Fees Are Big Business with Estimated Revenue of $4.2 Billion for 8 US Airlines – Press Release

The inclusion of seat fees in President Biden’s recent State of the Union address strongly suggests it is time to review the state of assigned seating fees. The $4.2 billion estimate covers the assigned seat fee revenue generated by eight key US airlines (Alaska, Allegiant, American, Delta, Frontier, JetBlue, Spirit, and United) for their US

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Airlines Assign Big Revenue Priority to Seat Selection – Report

IdeaWorksCompany report determines the scale of activity, how fees are implemented, and how this key ancillary revenue source can be improved for airlines and consumers.  The inclusion of seat fees in President Biden’s recent State of the Union address strongly suggests it is time to review the state of assigned seating fees.  The $4.2 billion

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Airlines Innovate with Lounges, Branding, Ancillary Revenue, and Partnerships as Passengers Return – Press Release

IdeaWorksCompany identifies eight ideas by airlines all over the globe:  AirAsia, Cathay, Delta, easyJet, Eurowings, Emirates, Jetstar, United.  The desire to do something new, better, or unique, will almost always create disruption for competitors. Better yet, innovation can also be designed to please passengers and boost revenue. This is something the eight airlines featured in the

Airlines Innovate with Lounges, Branding, Ancillary Revenue, and Partnerships as Passengers Return – Press Release Read More »

Airline Revenue Innovations: A Global Sample of the Coolest Products and Services – Report

IdeaWorksCompany identifies eight ideas by airlines all over the globe: AirAsia, Cathay, Delta, easyJet, Eurowings, Emirates, Jetstar, United.  The desire to do something new, better, or unique, will almost always create disruption for competitors. Better yet, innovation can also be designed to please passengers and boost revenue. This is something the eight airlines featured in

Airline Revenue Innovations: A Global Sample of the Coolest Products and Services – Report Read More »

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