News and Research

September 29, 2020 – Press Release

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Ancillary Revenue Provides Rare Good News for Airline Industry

Sales from non-ticket sources in 2019 jumped 20% for the top 10 airlines, while 2020 results show a la carte rates are holding.  The 2020 edition of the CarTrawler Yearbook of Ancillary Revenue by IdeaWorksCompany is the largest ever, with 81 airlines disclosing results. By every measure, 2019 was a year of overwhelmingly good ancillary revenue for airlines – which provided resilience for the challenges of 2020.  The yearbook  includes tables which rank the 81 airlines by ancillary revenue as a percentage of total airline revenue and dollars per passenger, and for each airline, current year projections are provided.

Click here to download a JPG graphic of the top 20 airlines – ancillary revenue as a % of revenue.

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