The 2024 edition of the CarTrawler Yearbook of Ancillary Revenue by IdeaWorksCompany describes ancillary revenue activities and results for 68 airlines in 2023, revealing divergences in trends and providing an assessment of the industry as a whole. Here’s a guide to key features of the 2024 edition:
• 68 pages of individual airline listings arranged by global region (109 total pages).
• Alphabetical listing of 68 airlines from Aegean to Wizz Air, as a table, with total ancillary revenue in US dollars; and ancillary revenue as a percent of total airline revenue, and per passenger.
• Ancillary revenue surges above pre-pandemic levels: For 2023 the top 10 airline companies generated $54.1 billion, which is far in excess of the $38.4 billion result for the top 10 companies for the pre-pandemic year of 2019.
• Frequent flyer program revenue jumped: Total loyalty revenue for the top 10 programs was $32.2 billion, which was 18.6 % higher than 2022.
Of the 68 airlines in this Yearbook, 57 were included in last year’s edition, allowing for direct comparisons.
